Learn how to start your own online biz

Gap Year students In PTA learn how to start your own online biz:
Apply now: signature 6 week program

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Escape the Rat Race: Build your path to success!

Imagine spending your gap year not just figuring things out, but actually building a business that sets you up for life. At the Kennedy School of Entrepreneurship, we teach you how to escape the ordinary path and create something extraordinary—right here in South Africa. With expert guidance and proven strategies tailored to our local market, you'll be equipped to turn your ideas into income. Turn "one day" into day 1

Who is this for?

Gap year students

Young adults

Aspiring entrepreneurs

Students who are passionate about innovation

Those who are fed up with the Corporate system

Don't want to follow the rat race

those who don't want to be an employee

ABOUT YOUR TRAINERS AND TEACHERS

Eugene van der merwe

Funnel Hacker, Digital Marketer, Business Coach & Speaker

As a visionary entrepreneur... with a passion for breaking the mold, Eugene van der Merwe has built a diverse portfolio of successful businesses that span IT, digital marketing, business coaching, and beyond.

What truly sets Eugene apart is his dedication to empowering others to achieve the same level of success.

With a wealth of experience in scaling businesses, mastering marketing, and leading with innovation, Eugene is here to show you how to take control of your future and build the life you’ve always dreamed of.

Driven by a relentless pursuit of growth and adventure, Eugene’s approach to teaching is anything but ordinary. He combines real-world experience with a deep understanding of what works in today’s fast-paced, ever-changing market—especially in South Africa. Whether you're looking to escape the rat race, launch a business, or scale to new heights, Eugene will guide you every step of the way with the strategies, insights, and motivation you need to succeed.

Are you ready to learn from someone who’s been there, done that, and is eager to share the secrets to building a life of freedom and success? Let Eugene van der Merwe be your mentor on this transformative journey.

Jeanette Marais

Master’s Degree in Business Leadership, Teacher, Entrepreneur

Jeannette Marais has grown up in the academic and financial world. As a business lecturer of marketing, finance and economics at UNISA, she holds a Master’s Degree in Business Leadership and a number of undergraduate and post graduate degrees in business from Wits Business School, UKZN and Canada Ontesol.
She also holds a range of teaching diplomas, including a PGCE from Cape Town.

Jeannette has a passion for teaching and has opened a number of schools ranging from young children to young adults, including home-schooling her own children, amongst others. Her favourite thing is to see young people thrive and reach their full potential.

A seasoned traveler, when not teaching, she can be found strapped to her backpack, across 6 continents of the world, with many places walked and many more to explore. Financial and Location Freedom are paramount and this is a dream she aspires to help others reach too.

"Why Waste a Year? Take Control of Your Future and Start Building the Life You Want Today!"

"Don’t Let Your Gap Year Go to Waste: Transform It Into the Ultimate Launchpad for Building Your Own Business and Creating the Life of Freedom You’ve Always Wanted."

Why settle for being just another cog in the machine when you can be the architect of your own destiny? The Kennedy School of Entrepreneurship is designed for those who refuse to be boxed in by the traditional system, offering a bold alternative to the employee mindset. Break free from the grind, and start building a life on your terms—without the need for a degree or a boss

Frequently asked questions

What is affiliate marketing?

Affiliate marketing is your chance to turn your passion into profit by promoting products you believe in and earning a commission every time someone makes a purchase through your recommendation. It’s like being your own boss without the need for a traditional job—just a laptop, some creativity, and the right strategies. Imagine making money while you sleep, all while building valuable skills and financial independence during your gap year. This is more than just a side hustle; it’s a pathway to creating a future on your terms.

What topics is covered in the 6 week program?

Our 6-week program is designed to equip you with everything you need to kickstart your entrepreneurial journey. Here’s what you’ll learn:
1. The Basics of Entrepreneurship: Understand the foundational principles of starting and running a business.

2. Mindset for Success: Discover what makes an entrepreneur thrive and how to cultivate a winning mindset.

3. Selecting Business Options: Explore different business models like e-commerce, SaaS, and more to find what suits you best.

4. Niche Selection: Learn how to identify and choose a profitable niche that aligns with your passions.

5. Affiliate Marketing: Master the art of earning through promoting products you love.

6. Sales Training: Develop essential sales skills to turn prospects into customers.

7. Digital Marketing: Gain insights into effective online marketing strategies to grow your business.

8. Sales Funnels: Understand how to create and optimize sales funnels that convert leads into sales.

Plus you’ll get to attend a 3-day in-person private workshop with private coaching clients with the founder of KSI, valued at R25,000, where you’ll receive personalized guidance and advanced strategies to fast-track your success.

Who is this program for?

This program is ideal for gap year students, young adults, and aspiring entrepreneurs who are eager to break free from the traditional education system, take control of their future, and start their own business. It’s perfect for anyone who wants to gain practical, hands-on skills in entrepreneurship, affiliate marketing, and digital business.

Do I need any prior business experience to join?

No prior experience is necessary! Our program is designed to take you from the basics to advanced strategies, so whether you’re just starting out or looking to enhance your entrepreneurial skills, you’ll find value in every module.

What makes this program different from other entrepreneurship courses?

Unlike other programs, the Kennedy School of Entrepreneurship focuses specifically on what works in the South African market. You’ll receive local insights, practical strategies, and personalized mentorship, all designed to help you succeed in your unique environment.

What is the time commitment for this program?

The program is structured to be flexible, allowing you to learn at your own pace. However, we recommend dedicating around 10-15 hours per week to fully engage with the content and assignments.

What kind of support will I receive during the program?

You’ll have access to regular online coaching sessions, a private community of like-minded entrepreneurs, and direct support from our expert instructors. Plus, you’ll get personalized feedback during the 3-day in-person workshop.

Will I have access to the content after the program ends?

Yes! You’ll have lifetime access to all course materials, including any future updates, so you can revisit the content whenever you need a refresher.

What kind of support will I receive during the program?

What can I expect from the 3-day in-person workshop?

The workshop is an intensive, hands-on experience where you’ll work directly with the founder of KSI to apply what you’ve learned, refine your business strategy, and gain deeper insights into your entrepreneurial journey.

How do I enroll in the program?

You can easily enroll by visiting our landing page, scheduling a Zoom call to learn more, and booking your spot. Alternatively, if you’re ready to dive in, you can sign up directly without a consultation.

Is there a refund policy?

Yes, we offer a full refund within the first week if you feel the program isn’t right for you. Our goal is to ensure you’re completely satisfied and confident in your decision to join.

What kind of businesses can I start after completing this program?

After completing the program, you’ll be equipped to start a variety of businesses, including affiliate marketing ventures, e-commerce stores, SaaS companies, and more. You’ll have the skills and knowledge to choose a niche that aligns with your passions and goals.

What will my journey with KSI look like?

1. Entrepreneur's Fast-Track: 6-Week Freedom Blueprint

Ready to ditch the ordinary and start living life on your own terms? "The 6-Week Grind" is your fast-track to freedom, designed to take you from a basic idea to a fully-fledged business in just six weeks. This isn’t just another course—it’s a high-intensity bootcamp where you’ll learn the essential skills to hustle smart, build a solid foundation, and start making money fast. You’ll dive deep into entrepreneurship basics, develop a winning mindset, explore different business models, and master the art of affiliate marketing. By the end of this grind, you’ll have everything you need to break free from the rat race and start living life on your own terms.

2. Top Students invited to join: 12 Months to Out-Earn Your Parents Program"

Imagine making more money in a year than your parents

—sounds wild, right? "Money Moves" is a one-year program designed to help you do exactly that. This isn’t just about making money; it’s about mastering the game of business, scaling your income, and setting yourself up for long-term success. Over 12 months, you’ll learn how to identify lucrative opportunities, build a profitable business, and leverage digital marketing to grow your empire. With expert guidance and a community of like-minded hustlers, you’ll transform your financial future and show the world that you’re a force to be reckoned with.

3. Empire Builder: 1-Month International Entrepreneur Resort Mentorship

Ready to take your business global?

"Empire Builder" is a one-month, all-in experience designed to help you scale internationally and build a business that stands out on the world stage. Hosted at a luxurious resort, this isn’t just a workshop—it’s an entrepreneurial paradise where you’ll learn how to craft a killer pitch deck, navigate the complexities of global markets, and impress investors like a pro. You’ll be surrounded by top-tier mentors, soaking up their wisdom while enjoying the ultimate mix of business and pleasure. By the end of this camp, you’ll be equipped to take your brand to new heights and dominate on a global scale

4. Viper's Pit: Scale Your Start-up with Investor Funding

Got a killer idea but need the cash to make it happen? "Funding Frenzy"

is your ultimate guide to securing the capital you need to launch and scale your startup. This program is all about helping you prepare for the big leagues—crafting a pitch that investors can’t resist, understanding the ins and outs of funding, and connecting with the right people to make your dream a reality. You’ll walk away with a clear plan, a polished pitch deck, and the confidence to go out there and get the bag. Whether you’re aiming for seed funding or venture capital, we’ve got you covered every step of the way.

Testimonials

Johan de Jager

"I wasn’t sure what to expect from a 3-day mentorship, but it exceeded every expectation. Eugene’s no-nonsense approach and deep understanding of the market helped me refine my business model and gave me the confidence to push forward. The connections I made and the strategies I learned were invaluable. This isn’t just a class—it’s a game-changer."

— Sipho L., 23, Johannesburg

"The 3-day mentorship was intense, but exactly what I needed to break through the barriers holding my business back. Eugene’s guidance was practical, actionable, and tailored to my specific needs. I walked away with a clear action plan, new skills, and the motivation to make things happen. If you’re ready to get serious about your success, don’t miss this opportunity."